As the latest most popular trend in packaging design, interactive design can not only make your product visually stand out, but also serves some bonus purpose such as entertainment or functionality. Hence, compared with normal packaging, interactive packaging is usually more fun, more memorable and maybe more useful in some cases. Below we have rounded up an awesome collection of interactive packaging designs, from emotion-changeable cup to transformable clothing package, from freshness indictable meat package to collapsible sushi package, these incredible packaging really open up my mind. Take a look and tell us which is your favorite one.
Squishable Wine Box Lets You Squeeze Wine Until The Last Drop
Usually when you get a bouquet of flower from store, it wrapped with some brown paper or transparent plastic. It is no problem when it is for yourself. However, if it is a gift, it just looks so effortlessly store-bought and without any personal touch. Of course, we don’t encourage wasting on one-time-use packaging. But is there a way to bring back that personal touch to the act of bouquet-giving with environment-protection in mind? Designers Johanna Brännström, Charlie Nyrjä, Alexandra Forssén and Camilla Edlund gave their answer: Swedbag. The packaging uses brown paper that can be easily folded into a cone to contain the flowers. Its unique design allows it to wrap around both small and large bouquets. The carrying bag for the bouquet is a breath of fresh air, with its unique shape, crafted to showcase the bouquet in all its natural glory.
Milk is a kind of special beverage and not many people take it as a drink except for the breakfast times. We all know milk (cow milk, soy milk and any other flavoured milk) is a nutritious drink, just for some reasons we can’t imagine ourselves have a carton/bag of milk and drinking it in the street. Hence, creative packaging designer created so many interesting, eye-catching milk bottle designs to make it cool on the table as well as in the hand. Then you won’t feel awkward to drink milk outside and some of those cute designs might even make you a star on the street. However, not all those designs are real, some of them just concept design. But you still can see how hard those designers tried and let’s hope those cute packaging actually come to the market. Like to see more creative milk packaging designs, check our previous post about “30 Creative and Unique Milk Packaging Designs“.
Although I am not quite sure how the pasta connected with hair in those packaging designer’s minds, but this set of packaging design is for sure really creative and eye-catching. Published by Maverick Moscow based company Nikita, this playful design concept turns pasta into hair. Or, at least make pasta looks like hair when viewed through transparent plastic cutouts on the box. Quite smart right? And they are definitely outstanding on the shelves!