Heineken teamed up with “The Shoe Surgeon,” aka Dominic Ciambrone, a celebrated sneaker designer, to produce ‘Heinekicks’, the Heineken Sneakers will give you the feeling of “walking on beer”. Be more specifically, you not only feel walk on beer but you actually walk on beer!
These limited-edition Heineken Sneakers feature what is described as a sleek green lenticular upper with silver and red accents. The most iconic part about these sneakers is the golden Heineken beer, sloshing around in the elevated soles of the shoe. Yes, it is actual Heineken beer inside the soles. The beer is reported to have been injected into the soles using a specialized surgical needle. Last but not least, the tongue of the shoe has a built-in bottle cap opener. So rest assured, you will always have a bottle opener at the ready when you need to crack open a cold one.
Take note that there will only be 32 pairs of Heinekicks available for sale worldwide. So, if you want to get your hands on a pair of boozy kicks, keep your eyes peeled for any announcements on where the shoes will be sold exactly. Now, tell me, do you want to have such a pair of sneakers?