2.6K views May 16, 2012
in Inspiration Tags: ads, ads compaign, ads design, advertisement, Creative, Design
There are a lot of things that stain your teeth but coffee is by far the biggest culprit. JWT/NY and Kraft decided to focus on those people that consume coffee throughout the day and launch this cleaver campaign – Don’t coffee-block your Smile! The idea behind it is: One’s love for java should not keep them from having a great smile and chewing gum can help you undo the damage you do. It isn’t a glorious magazine press ad, but has all qualities a good ads should have: clear, simple and to the point. Moreover, since it is on the coffee cup itself, which means you have a chance to walk around drinking with a seriously unusual/cool cup. Love this campaign, it actually makes me smile. What do you think? source.
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5.3K views Apr 26, 2012
in Inspiration Tags: ads, ads design, advertisement, creative advertisment design, graphics design
To promote the Colsubsidio Book Exchange, Colombia-based advertising agency, Lowe/SSP3, created a series of whimsical ads with a tagline “Come with a story and leave with another” that will make you do a double-take. By taking classic storybook characters like Snow White, Harry Potter and Red Riding Hood and then hiding other characters within them, they ask the viewer to conjure up memories of some other notable characters.It is cleverly illustrate the service Colsubsidio’s libraries provide – book exchange. Such smart ideas and well execution. Just simply love the minimalist nature! [source]
1. Snow White and Sherlock Holmes
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7.5K views Mar 01, 2012
in Inspiration Tags: ads campaign, advertisement, Creative, Design, graphics design, photo manipulation
Moscow-based BBDO Russia created a series of ads to raise awareness about genetically-modified plants.The text in the ad says: “Do you know what you eat? The DNA of genetically modified plants may contain the genes of insects, animals or even viruses. These products may potentially cause harm to your health. Look for GMD free sign on the package.” To strongly convey their message, they also made animals out of vegetables which look strikingly similar to the original creatures. Well done!
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9.8K views Jul 27, 2011
in Inspiration Tags: advertisement, advertisement design, Creative, graphics design, poster, poster design
This hilarious campaign for ‘Hepar Water‘ comes from the brilliant artist Mark Gmehling, who illustrates the digestive advertising campaign for Nestlé. Hépar is a mineral water rich in magnesium that “supports digestion/intestinal transit… makes things flow”. The print ads each feature a digestive tract and each print has a different food item. I always think it is difficult to present bowel movements and make it looking good to people. While this series of poster printing actually work well, smart and straightforward. Really nice and creative work.
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