Neko Coffee, those charming cat cafés adored across Asia, have come up with a creative takeaway format for their latte coffee. This delightful addition will be available as an impulse buy at the checkout area.


At the heart of this design lies the captivating world of feline communication. To truly understand a cat, you need to decode the language of its tail. Far from being merely ornamental, a cat’s tail is a powerful tool that conveys its moods and intentions through a fascinating array of positions and movements.

For Neko Coffee’s takeaway package, these positions are key. They represent the epitome of feline tranquility and relaxation, perfectly encapsulating the sense of well-being that patrons experience at a Neko Café. And as a charming touch, a tail curved upwards becomes a friendly greeting, making customers feel warmly welcomed.

What’s Unique:

What sets this design apart is its ability to bring “cat behavior” to life through a visual metaphor 😸. It’s not just a coffee; it’s a portal to the serene world of cats.

Curator’s Insight:

But here’s where the magic truly happens. The straw, an essential part of the coffee-drinking experience, ingeniously transforms into an extension of the cat’s tail. It gracefully blends the act of sipping your latte with the fluid, mesmerizing movements of a cat’s tail. It’s not just a drink; it’s a delightful dance.

Neko Coffee’s creative takeaway package isn’t merely a cup of coffee; it’s an invitation to immerse yourself in the graceful world of feline communication. Enjoy your latte, complete with a hint of purr-fection.

h/t: packagingoftheworld

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